Multimedia & Design Specialist

Languages

Filipino | English

Skills

Adobe Illustrator, Adobe Photoshop, Google Adwords, Google Analytics, Search Engine Marketing

Professional Experiences

Google Ads Strategist – Concentrix
May 2021 – May 2022 

  • Paid Search Campaigns
  • Paid Display Campaigns
  • Paid Video Campaigns
  • Performance Marketing
    Analytics

General Manager – Anytime Fitness Santana Grove 
March 2020 – December 2020 

  • Starategize all marketing and all promotional activities.
  • Drive membership sales and personal training sales to hit monthly targets.
  • Monitor & develop staff accordingly with the brand standards of the company.

Marketing Director – Anytime Fitness LiveNLift 
June 2020 – September 2020

  • Manages the day-to-day marketing activities of the organization and long term marketing strategy for the company
  • Head the planning and implementation of the marketing strategies.
  • Creation and publication of all marketing material in line with marketing plans. Ownership of all social media, display, community, and content platforms.
  • Creation of a strategic content calendar synergizing with the commercial department.
  • Overall responsibility for brand awareness and identity.
  • Monitor and report on the effectiveness of marketing activities.
  • Maintain effective internal communications to ensure that all relevant company functions are kept informed of all marketing objectives.
  • Analyzing and developing potential strategic affiliate partnerships, influencer and KOLs partnerships, press partnerships.
  • Research and introduce newer marketing channels and tools to connect with the target market. Perform
  • market research to identify new opportunities.
    Work with the Commercial department to create promotions to grow partnerships.

Face and Skin Manager – Slimmers World International
November 2018 – March 2020

Manager – Anytime Fitness Alabang
June 2018 – March 2020

  • Starategize all marketing and all promotional activities.
  • Drive membership sales and personal training sales to hit monthly targets.
  • Monitor & develop staff accordingly with the brand standards of the company

Freelance Designer – Cinqo Media Inc.  Freelance
January 2015 – March 2020

  • To oversee the overall operations for the team.
  • Manage all incoming and current projects.
  • Ensure projects are delegated accordingly to members in terms of skill sets and capabilities.
  • Ensure the timely delivery and turnover of projects to clients. Guarantee the overall satisfaction of clients.

Club Manager – Anytime Fitness Bacoor
October 2016 – May 2018

  • Starategize all marketing and all promotional activities.
  • Drive membership sales and personal training sales to hit monthly targets.
  • Monitor & develop staff accordingly with the brand standards of the company.

Marketing Executive – Pelican Executive Suites
February 2016 – September 2016

  • To ensure our brand holds a strong ground in the accommodation industry.
  • To ensure efficient strategies in marketing and the execution of collaterals.
  • To embody the the personality of the brand and its core values.

Graphic and Product Designer – SMB Global HK Ltd
October 2013 – May 2014 

  • Providing innovative attractive designs for the packaging industry.
  • Hangzhou, China Product/ Graphic Designer

Spotted PH 

  • Art/Layout Artist

Awards

Club Manager Of The Year – Anytime Fitness Inspire Brands – Dec 2017 – Associated with Anytime Fitness Bacoor

Education

University of Santo Tomas – Advertising, Architecture & Fine Arts 1998 – 2001

First Academy of Computer Arts – Visual Graphic Design, Graphic Design 2012 – 2013

Philippine Center for Creative Imaging – Web Design, Web Page, Digital/Multimedia and Information Resources DesignWeb Design – 2015

PCCI HTML and CSS

Projects

  • Regenestem Manila
  • Outdoor Woodworks
  • 1220 Distribution Inc.
  • Fugu Milk Tea
  • Curated Goodness

Certifications


Shopping ads Certification Shopping – Google
Issued Oct 2022 · Expires Oct 2023

Google Ads Display Certification – Google
Issued Jul 2022 · Expires Jul 2023

Google Ads Video Certification – Google 
Issued Jul 2022 · Expires Jul 2023

Google Ads Search Certification – Google 
Issued Jun 2022 · Expires Jun 2023