Monika Ortega

Web and Multimedia Specialist

Languages

Filipino | English

Skills

SEO, SEM, Social Media Marketing, Google Adwords, Google Analytics, Lead Generation, Market Research, HTML, CSS, Bootstrap, Adobe Photoshop, Adobe InDesign

Professional Experiences

Director for Partnership Communications – Women in AI
May 2022 – Present

  • Voluntary role. In-charge of partnership content and marketing for Women in AI globally. Leads a team of creatives, works directly with the Chief Partnerships Officer, and liaises with the partners plus the WAI Global marketing and content office. Actions the partnership team’s marketing and content.
  • Creating structure, guidelines and templates for partner marketing in various channels
  • Creating content for partner-related activities
  • Showcasing existing partners through various channels
  • Designing and executing recipes for showcasing of new partners
  • Designing and managing marketing campaigns to reach desired potential partners for sponsorships, donations and non-commercial partnerships
  • Building a strong team

Demand Generation Manager – Botify
August 2022 – Present

Digital Marketing Manager – Element, Inc
December 2021 – August 2022

  • Multinational role which includes collaborating with the company’s Commercial, Product, and Engineering teams to present the AI and digital identity products in ways that will showcase their value and impact in the market, strengthen the brand, and boost sales.

Specialist Instructor for Digital Marketing – CIIT College of Arts and Technology Inc
July 2019 – March 2022 

  • I taught professionals about key concepts of digital marketing and help them create a sound digital marketing strategy.

Head Of Marketing – Senti AI
September 2019 – December 2021

  • Crafts strategies for all marketing activities including digital, advertising, communications and creative. Preparing and managing monthly, quarterly and annual budgets for the marketing department. setting, monitoring and reporting on team goals.
  • Works closely with the management team of different departments.
  • Functions/Activities include: Brand Management, Demand Generation, Product Marketing, Marketing Leadership & Ops, Co-marketing activities with partners, PR Campaigns
  • Handled marketing for a multitude of AI products and services including: contact center voice ai, chat assistant, social listening
  • Crafts strategies for all marketing activities including digital, advertising, communications and creative. Preparing and managing monthly, quarterly and annual budgets for the marketing department. setting, monitoring and reporting on team goals. Works closely with the management team of different departments. Functions/Activities include: Brand Management, Demand Generation, Product Marketing, Marketing Leadership & Ops, Co-marketing activities with partners, PR Campaigns Handled marketing for a multitude of AI products and services including: contact center voice ai, chat assistant, social listening.

Marketing Manager – January 2019 – September 2019

  • Lead the research, planning, execution, optimization, and reporting for brand management, demand generation & nurturing, content marketing and distribution, PR, events, product marketing and use of marketing tools.

User Experience Designer & Marketing Strategist – ClinkIT Solutions
August 2017 – November 2018

Product Manager (Solar Power) – Lodestar Enterprise Philippines
December 2015 – October 2017

  • Handled company’s solar power products and built strategic pricing, positioning, marketing, integration and financial partnerships.
  • Worked closely with sales, engineering.

Office Manager – Lodestar Engineering Supply Corp.
January 2014 – November 2014

  • Support the company’s overall operations by maintaining office system, supervising staff, enhances organizational structure through planning, organizing, implementing and evaluation of programs and policies.

Illustrator – De La Salle University
January 2009 – May 2010

  • Created game assets for DLSU Game Development Laboratory.

Web & Graphic Designer / Developer – Various
2000 – 2015 

  • Worked on dozens of print & web projects for various clients including: P&G (Thailand & Philippines), Estee-Lauder, PhiGold, Forum Energy, Cosplay.Ph, Unilab – Biomedis, Kaakibat, PMAP, etc.

Arts & Layout – The Lasallian
2007-2010

  • Created/edited art, illustrations & layouts for the De La Salle University’s monthly school newspaper.

Game Artist – DLSU Game Lab
2009 – 2010

  • Created art assets for online games.

Awards

  • #1 Web Designer by DotPH
    April 2013
  • Top 5 Web Designer by DotPH
    February 2013
  • 3rd Place: Globe’s Nationwide Teknobiz Idea Challenge
    February 2009

Education

  • De La Salle University, 2006-2011 BSC Business Management
  • Development Academy of the Philippines (DAP) – Data Analyst 2020 – 2022
  • De La Salle University Bachelor of Science in Commerce, Business Management
    2006 – 2011 Activities and societies: The Lasallian (College newspaper)
    Project Management, Marketing, Financial Management, Managerial Accounting, System Dynamics and Design, Operations Management, Basic & Advance Business Research, Organizational Theory & Development, Psychology,

Certifications

HubSpot
Issued july 2021
 
AWS Business Professional
Amazon Web Services (AWS)

 
Machine Learning in AWS
Amazon Web Services (AWS)

 
Inbound Marketing
HubSpot

 
Occupational Safety and Health
PEME Consultancy

 
Entry Level Solar PV Design & Installation
MERALCO