Richelle Bondoc
Digital Marketing Specialist
Languages
Filipino | English
Skills
SEO, SEM, Social Media Marketing, Google Adwords, Google Analytics, Video Marketing, Email Marketing
Professional Experiences
Business Consulting Manager – Havas Media Ortega
June 2022 – Present
- Gives consultation in social media marketing, search engine and display marketing, programmatic display, and radio and television ads
- Reports campaign project progress and outcomes to clients
- Develop digital and traditional marketing strategy for different brands
Digital Marketing Strategist – Globe Telecom
September 2018 – April 2022
- Plan and implement B2B and B2C digital marketing strategies across all channels, ensuring all campaigns are completed on time and on budget
- Monitor and optimize the overall paid media strategy
- Track and report campaign progress and outcomes on a weekly and yearly basis
- Coordinates with other brands for partnerships and promos
- Plan and create social media calendar and copy
- Work closely with the multimedia designer for campaign assets
Freelance Digital Marketing Manager – Leaders In Digital Dubai
January 2022 – May 2022
- Plan, manage and implement social media and paid media campaigns depending on the client’s business goals
- Develop strategy to optimize website traffic and organic ranking
- Research and analyze competitor websites and ad campaigns
- Write optimized website blogs and copy to boost traffic
- Track, report and analyze website analytics and paid media campaigns across a variety of industries
Digital Marketing Trainer – Google – MSME Caravan
October 2019 – December 2022
- Facilitated on-ground Google MSME Caravan, in partnership with DTI, in various cities in Metro Manila
- Facilitated online seminars for SMEs about various Google platforms like Google My Business, Google AdWords and Youtube
Digital Marketing Specialist – Designblue Manila
June 2017 – September 2018
- Handled SEO, SEM and Social Media strategy and campaigns for various clients
- Created content for website blogs, events, promos and social media posts
Senior SEO Specialist – U.S Autoparts Network Corp.
August 2015 – June 2017
- Created on-page and off-page projects using SEO strategies
- Made analysis and reports for website performance and Google updates
- Monitors website performance on a weekly basis
- Performs UAT in staging and production to ensure the SEO tags are correct
Seminars
- Guest Speaker – United Architects of the Philippines: Kyusi Circle 4.0 – Personal Branding and Social Marking for Filipino Architects 2021
- Guest Speaker – Batangas State University: 3 rd Marketing Symposium – Reinventing Your Skills and Knowledge in Digital Marketing 2021
Education
Adamson University Bachelors in Communication, Magna Cum Laude 2015
Certifications
- Google AdWords Fundamentals
- Google Search Advertising